IACC Insights: From Search to Smart: Helping Career Coaches Get Found and Thrive with SEO + AI
Tue, Nov 11
|Webinar
The world of SEO is changing at a mile a minute. Throw AI into the mix, and it feels impossible to understand what truly matters. Join Stella Morrison to learn how you make heads or tails of this, and what you should do to stay ahead!
Time & Location
Nov 11, 2025, 11:00 AM – 12:00 PM PST
Webinar
About the event
The world of SEO is changing at a mile a minute. Throw AI into the mix, and it feels impossible to understand what truly matters. The truth is, we're all on the bus from Speed: moving 90 miles an hour with no opportunity to slow down. How do you make heads or tails of this, and most importantly, what should you do to stay ahead?
In this presentation, you'll learn:
What SEO is, how it works, and the role that AI now plays in it
How large language models (LLMs) like ChatGPT and Claude function as search engines
What we know is working (so far) and what definitely isn't
Practical steps you can take to ensure your website is prepared for search engine optimization in the age of AI